The Winner Effect The Science of Success and How to Use It by Ian Robertson — Paperback (Brand New)

The Winner Effect The Science of Success and How to Use It by Ian Robertson — A great addition to your bookshelf.

What makes a winner?Why do some succeed both in life and in business, and others fail? The 'winner effect' is a term used in biology to describe how an animal that has won a few fights against weak opponents is much more likely to win later bouts against stronger contenders. As Ian Robertson reveals, it applies to humans, too.